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Search Engine Marketing in Ireland is in fact almost exclusively Google Search Marketing, simply because Irish usage of the search engines is dominated by the Google.ie. Yahoo in particular and MSN have a far biggest clients share in US than in Ireland. This makes Irish search marketing market much simpler, since the web users are […]

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Irish Online Marketing Market Online marketing in Ireland is be divided in the three sectors: 1. Search Engine Marketing 2. Organic Search Engine Optimisation 3. Purchasing of the banner advertising space and various image advertisements 4. Affiliate Schemes 5. Buying links or buying web site traffic (can be a part of SEO) 1. Search Engine […]

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The most common question I get is: How much does the search engine optimization cost? The cost of SEO is in most cases far greater than the majority of those who asked me imagined. For some reason there is a huge percentage of people who not only think but are convinced that they should be […]

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The majority of the SEO consultants have started doing SEO for their own site. After the initial SEO success they offer the SEO services to the ‘Friends and Family’ – the people they know. If that goes well after a few projects, the larger clients start lining up. The real legal entity gets established to […]

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If you had enough of reading about SEO, that is supposed to be so simple and easy, and jet somehow does not happen with YOUR site, here is an easy way out! The PPC World of Google AdWords. Here is the Table of Contents of the Whitepaper published earlier this year (see About section for […]

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With the SEO staff there is always a dilemma, if to put them in the IT or the Marketing department. Unfortunately that is the one that does not really have the right answer. SEO should not really be neither with the IT nor Marketing. SEO staff need to be in between those two, probably reporting […]

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I don’t really know who said it first: BLOG = Better Listings On Google If you search Google index the quotes start appearing in early 2005. Back then, I did not really believe it. Oh boy, how wrong was I…

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You are as likely to choose a wrong SEO Company as to hire a wrong SEO employee. If you know about SEO you will choose the right one, if you do not, ask for help externally. Inhouse SEO Imagine that you manage to hire and really hire the 100% best candidate as you SEO guy. […]

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