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The PPC Market in Ireland is as the most industries hit hard in the last months. The bit price (CPC) for the huge range of keywords is just gone wild. The clicks are either Extremely expensive (CPC) That is a sign of many advertisers biding for the keyword they think is important for their business. […]

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When you manage to capture your web site visitors, understanding how you did it is extremely important to base your future efforts on how to grow your web site traffic. Here are the basic questions you need to answer for each of your visitors: Where did he came from? What search phrase he used? Where […]

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As in fishing the search engine optimization is done before you see any results. Whatever you use to catch your fish you do need to make your gear wet before you will catch a single fish. In SEO you need to write your copy (bait), publish it to the search engines (sink it). If your […]

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The world of internet marketing is changing. Where are those banners from the ’90-ies? Google made a revolution with its AdWords pay per click programme that dominates the internet advertising market. No other competitor actually ever came close to the Google’s AdWords. The predictions for the future are further growth, in this booming industry. One […]

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Wordtracker: People use different words when they search for your products online. Use these ‘keywords’ in your website copy and people will find your site when they search. Sounds simple this Keyword Analysis, doesn’t it? But in the reality this is it. You need to use the words you want to be found for on […]

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Google Analytics Motion Chart lets you can take advantage of advanced data exploration and visualization. If picture says a thousand words, a movie says ten thousand! This Google Analytics Motin Chart displays the number of the pages visited by the Returing Visitos (green) and the New Visitors (Blue). The display perios is 30 days, and […]

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Google introduced Custom Reporting (beta) to the Google Analytics. Here is what Google says about the new Custom Reporting: Design a custom report to display the dimensions and metrics you want to analyze. For example, you can build custom reports to help answer questions like: • How are my keywords performing in different countries? • […]

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http://www.irishjobsinireland.com/ How important is a domain name for your web site? Hat impact will the presence of the important search phrases within your domain name have on your web traffic? Is it important to have a search phrases in the domain name? All interesting questions. The SEO gurus disagree completely on this, so here are […]

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Despite an economic turndown, online advertising–and search marketing (SEM) in particular–is managing to keep its market intact, according to reports on Tuesday by an industry trade group and Wall Street analyst: IAB Internet Advertising Revenue Report Shows First Half of ’08 Up 15.2% From Same Period ’07. The following data highlights key first six-month revenue […]

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The most important tool for any online marketer is the log analyser. It reads your web site log files and generated various reports to present the data in the user readable and understandable value. Younger online marketers, probably don’t even know what the log analyser stands for, since Google bought Urchin, and made it free […]

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