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With the SEO staff there is always a dilemma, if to put them in the IT or the Marketing department. Unfortunately that is the one that does not really have the right answer. SEO should not really be neither with the IT nor Marketing. SEO staff need to be in between those two, probably reporting […]

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SEO: To Outsource or Not to Outsource? A raising number of the businesses are linked one way or another to the Internet, and with it in some way with the search engine optimisation (SEO). Interment marketing plays the more and more important role every day, simply since people use internet more and more in their […]

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Blogging is the extension of a company marketing department or a public relations department. There certainly is a need for a dedicated resource to mange not only the company blog, but the whole plethora of the social media sites and online networks. How to structure and organise your company blogging? Create a new position. Call […]

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