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March 12, 2009
by SEO Consultant (admin)
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You Oughta Know Inbound Marketing

+++ No Comment +++ Got to get my Stratocaster out one of these days…

February 19, 2009
by SEO Consultant (admin)
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Recession in the Irish PPC Market

The PPC Market in Ireland is as the most industries hit hard in the last months. The bit price (CPC) for the huge range of keywords is just gone wild. The clicks are either Extremely expensive (CPC) That is a … Continue reading

January 23, 2009
by SEO Consultant (admin)
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Search Engine Optimization is like….

The mystery around the search engine optimization is slowly disappearing, but the large proportion of the online marketing people are still not quite sure what exactly the search engine optimization is. There are still people who are 100% hooked in … Continue reading

October 9, 2008
by SEO Consultant (admin)
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Yahoo Web Analytics

The most important tool for any online marketer is the log analyser. It reads your web site log files and generated various reports to present the data in the user readable and understandable value. Younger online marketers, probably don’t even … Continue reading

September 23, 2008
by SEO Consultant (admin)
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How Does SEO Fall Into Your Company

With the SEO staff there is always a dilemma, if to put them in the IT or the Marketing department. Unfortunately that is the one that does not really have the right answer. SEO should not really be neither with … Continue reading

September 18, 2008
by SEO Consultant (admin)
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Driving traffic with inbound links

An interesting question posted in the LinkedIN Answers by Tim Van Der Stek: Is there money to be made by posting links of other websites on your own website? Do you need a middle man to accomplish something like this? … Continue reading

August 6, 2008
by SEO Consultant (admin)
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KeywordSpy – The Ultimate Competitor Intelligence Tool

Well perhaps not really ‘The Ultimate’ but certainly the interesting one. It is far more geared towards helping you to manage your Google AdWords campaign (or basically steal your competitors one!), but has an interesting SEO Ranking report as well. … Continue reading

May 21, 2008
by SEO Consultant (admin)
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SEO Budget? How much does it all cost?

The vast majority of the web sites have almost no traffic at all. How about yours? Almost anyone who sad published a web site realised after the hype in the office quietened, that there is something missing. There was no … Continue reading

May 19, 2008
by SEO Consultant (admin)
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SEO Tools: Website Grader

It would be very nice, and the whole SEO ‘science’ would be much better perceived and accepted by the marketing people if the SEO work could be measured somehow. Imagine the tool or a process that will tell you on … Continue reading

May 2, 2008
by SEO Consultant (admin)
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Blogging and Business

Blogging is the extension of a company marketing department or a public relations department. There certainly is a need for a dedicated resource to mange not only the company blog, but the whole plethora of the social media sites and … Continue reading