Blog

The PPC Market in Ireland is as the most industries hit hard in the last months. The bit price (CPC) for the huge range of keywords is just gone wild. The clicks are either Extremely expensive (CPC) That is a sign of many advertisers biding for the keyword they think is important for their business. […]

Read More

When you manage to capture your web site visitors, understanding how you did it is extremely important to base your future efforts on how to grow your web site traffic. Here are the basic questions you need to answer for each of your visitors: Where did he came from? What search phrase he used? Where […]

Read More

The mystery around the search engine optimization is slowly disappearing, but the large proportion of the online marketing people are still not quite sure what exactly the search engine optimization is. There are still people who are 100% hooked in the META Tags (and meta tags only!). There is a lot of people who still […]

Read More

Wordtracker: People use different words when they search for your products online. Use these ‘keywords’ in your website copy and people will find your site when they search. Sounds simple this Keyword Analysis, doesn’t it? But in the reality this is it. You need to use the words you want to be found for on […]

Read More

Despite an economic turndown, online advertising–and search marketing (SEM) in particular–is managing to keep its market intact, according to reports on Tuesday by an industry trade group and Wall Street analyst: IAB Internet Advertising Revenue Report Shows First Half of ’08 Up 15.2% From Same Period ’07. The following data highlights key first six-month revenue […]

Read More

The most important tool for any online marketer is the log analyser. It reads your web site log files and generated various reports to present the data in the user readable and understandable value. Younger online marketers, probably don’t even know what the log analyser stands for, since Google bought Urchin, and made it free […]

Read More

If you had enough of reading about SEO, that is supposed to be so simple and easy, and jet somehow does not happen with YOUR site, here is an easy way out! The PPC World of Google AdWords. Here is the Table of Contents of the Whitepaper published earlier this year (see About section for […]

Read More

The rule in online publishing is to put your main thought at the very beginning of the article. The title is what gets read first. It acts as a filter. Poor title – lost visitor. The subtitle is the second filter with the equal importance. The first sentence has almost the same power. Therefore to […]

Read More

SEO: To Outsource or Not to Outsource? A raising number of the businesses are linked one way or another to the Internet, and with it in some way with the search engine optimisation (SEO). Interment marketing plays the more and more important role every day, simply since people use internet more and more in their […]

Read More

The vast majority of the web sites have almost no traffic at all. How about yours? Almost anyone who published a web site realised after the hype in the office quieted, that there is something missing. There was no visitors on the web site. You learned to be patient, and have been watching the web […]

Read More