Blog

It would be very nice, and the whole SEO ‘science’ would be much better perceived and accepted by the marketing people if the SEO work could be measured somehow. Imagine the tool or a process that will tell you on the scale 1 to 100 – exactly where your web site is? Web Site Grader […]

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The importance of blogging for business is pretty much undisputed at this stage. Even the worst ‘hard core conservative’ marketers do admit that the blog is one of the most powerful online marketing tools in existence today. The problem with blogs is that it is not easy to start, and it is even harder to […]

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Blogging is the extension of a company marketing department or a public relations department. There certainly is a need for a dedicated resource to mange not only the company blog, but the whole plethora of the social media sites and online networks. How to structure and organise your company blogging? Create a new position. Call […]

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In the article: Good Google Web Traffic – Bad Google Web Traffic I defined some web traffic as ‘Bad’. The fact is that in most online businesses there is the traffic that the business will profit from and there is that ‘other’ web traffic. The relevancy plays the crucial role. If the visitors are brought […]

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