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SEO Manager Are you an SEO guru? Do your friends make fun of you for working on the Internet? Do phrases like “Link Building” & “Optimisation” turn you on? Paddy Power has the answer for you. Well, the answer to some of your problems. Clearly you have issues. We’re looking to hire a SEO expert […]

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It is quite easy to spend you marketing euros in the offline world. You just go to any of the leading advertising agencies and let them create the advertising campaign and let them run it for you. They will create it, and purchase the media (for a better price that what you can since they […]

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Despite an economic turndown, online advertising–and search marketing (SEM) in particular–is managing to keep its market intact, according to reports on Tuesday by an industry trade group and Wall Street analyst: IAB Internet Advertising Revenue Report Shows First Half of ’08 Up 15.2% From Same Period ’07. The following data highlights key first six-month revenue […]

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Search Engine Marketing in Ireland is in fact almost exclusively Google Search Marketing, simply because Irish usage of the search engines is dominated by the Google.ie. Yahoo in particular and MSN have a far biggest clients share in US than in Ireland. This makes Irish search marketing market much simpler, since the web users are […]

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Irish Online Marketing Market Online marketing in Ireland is be divided in the three sectors: 1. Search Engine Marketing 2. Organic Search Engine Optimisation 3. Purchasing of the banner advertising space and various image advertisements 4. Affiliate Schemes 5. Buying links or buying web site traffic (can be a part of SEO) 1. Search Engine […]

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If you had enough of reading about SEO, that is supposed to be so simple and easy, and jet somehow does not happen with YOUR site, here is an easy way out! The PPC World of Google AdWords. Here is the Table of Contents of the Whitepaper published earlier this year (see About section for […]

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Online Marketing Budget: Search Engine Optimisation vs. Search Engine Marketing Any web site owner wants to get visitors on their web site. Therefore the web site owners are competing for the same visitors. There is a definite total number of people surfing the web. The number of web sites is growing relatively faster than the […]

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