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May 24, 2010
by SEO Consultant (admin)
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SEO Consultants meets Matt Cutts from Google

Matt Cutts was funny today. He had a show in Google’s office in Dublin in front of the strange crowd assembled by Dublin Chamber of Commerce. Matt is used to speak to the people who do not know much about … Continue reading

November 4, 2009
by SEO Consultant (admin)
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Search Marketing

The Search Marketing is probably the most misused term in the marketing industry in general. At least 50% of the marketers use the term incorrectly! Why? Half of marketing people would define Search Marketing as buying paid search listings. The … Continue reading

July 14, 2009
by SEO Consultant (admin)
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Web Site Hosting Blues

Where to host a web site? What hosting company? What country to host a web site? What hosting platform to choose? Microsoft Hosting? Linux Hosting? What hosting package to choose? What optional add-ons like backup, secure server, domain name,. …. … Continue reading

May 29, 2009
by SEO Consultant (admin)
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Social Media Marketing – How to start?

How to plan, start and organise your Social Media Marketing? To market yourself you can use a number of online tools. Here are just the main ones: 1. Your web site 2. Your blog 3. Twitter 4. LinkedIN 5. Facebook … Continue reading

May 27, 2009
by SEO Consultant (admin)
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Search Engine Optimization spend is on the rise

Online marketers around the globe (particularly in the UK) are increasingly turning to search marketing tactics. Fifty-five percent of respondents said they planned to raise spending on SEO, and 45% said the same of paid search. In addition, 31% of … Continue reading

February 23, 2009
by SEO Consultant (admin)
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Unique Web Content equals High Ranking in Google

To make sure the search results are relevant and SPAM clean Google doesn’t rank well two web sites that contain the same content. This is to prevent the search results for a term being a copy of one another. Google … Continue reading

February 19, 2009
by SEO Consultant (admin)
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Recession in the Irish PPC Market

The PPC Market in Ireland is as the most industries hit hard in the last months. The bit price (CPC) for the huge range of keywords is just gone wild. The clicks are either Extremely expensive (CPC) That is a … Continue reading

February 12, 2009
by SEO Consultant (admin)
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Link Building is like Sailing!

Link building is usually considered as a part of the search engine optimization. The reason for it is that the search engines value links pointing to a web site. The text used to generate a link is called the Anchor … Continue reading

January 23, 2009
by SEO Consultant (admin)
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Search Engine Optimization is like Fishing

As in fishing the search engine optimization is done before you see any results. Whatever you use to catch your fish you do need to make your gear wet before you will catch a single fish. In SEO you need … Continue reading